Generations of good neighbors.
Midtown has never belonged to just one generation. One person remembers when a landmark was new. Another grew up going there. Someone else is discovering it for the first time.

About the Midtown PBID
Some neighborhoods are built overnight. This one has been building for generations.
Before the coffee shops and restaurants, before Riverside Plaza and Brockton Arcade, there were orange groves, homes and local businesses gathering around Magnolia, Brockton and Central. Then came new streets. New storefronts. New neighbors. New ideas. And they kept coming.
Today, property owners, businesses and community stakeholders are exploring a way to invest in Midtown's next chapter together: a Property-Based Improvement District in Riverside's Ward 3.

Property owners & stakeholders
A stakeholder group gives input on boundaries, services, budget and assessment structure.
City of Riverside
Facilitates and guides the process and provides information and technical assistance. The City is not deciding services or assessments on behalf of owners.
Consultant (NBS)
Handles the technical work, including proposed services, budget and assessment methodology.
What is a PBID?
A Property-Based Improvement District (PBID) is a special assessment district. Property owners in a defined area fund enhanced services and improvements that provide special benefits to properties in the district.
On top of City services, not instead of them.
A PBID adds services beyond the City's existing baseline. It does not replace them.
The City provides
- Street sweeping on a set schedule
- Graffiti removal on request
A PBID could add
- More frequent sidewalk cleaning and pressure washing
- Proactive monitoring with a defined response time
Riverside already has improvement districts in Downtown and Arlington, each designed around its own area's needs.
More questions? Read the FAQs →
Why a PBID for Midtown?
The classics are getting new company.
Longtime businesses share the neighborhood with new coffee shops, restaurants and entrepreneurs. Parks still fill with families. Familiar streets are finding fresh energy.
Why now?
Midtown has a distinct mix of businesses, restaurants, entertainment, homes and historic assets, plus shared needs and real stakeholder interest. That makes it a strong fit for a coordinated, district-wide approach to clean and safe services, placemaking, marketing and events.

"The best neighborhoods don't choose between honoring their history and embracing their future. They make room for both."